The Three Kinds of Customers For Parma Businesses

The Three Kinds of Customers For Parma Businesses

Bar none, the most important asset in your Parma business is your client and customer list. This is even true if you are in a “capital-intensive” business with significant material assets. In fact, I’d be very interested to hear someone make a strong...
Protecting Your Focus At All Costs by Linda Trent

Protecting Your Focus At All Costs by Linda Trent

War drums beating in Iran.Impeachment (?) proceedings. Democratic primaries.Weird economic signals.There is literally SO MUCH that can rob you of your greatest asset as we move forward into 2020.And in case it wasn’t obvious, I’m talking about your...
How Trent Accounting Plans to Make 2020 Our Best Year Ever

How Trent Accounting Plans to Make 2020 Our Best Year Ever

By the time you actually get to reading this, there is a very good chance that you’re reading a voice from the last decade. 🙂 I make it a practice to prepare my posts to Parma clients and friends a few days in advance, and RIGHT NOW, it is still 2019.But 2020 is...
Linda Trent’s Annual Holiday Prayer

Linda Trent’s Annual Holiday Prayer

In this holiday season full of conflict and impeachment, I’m ever more encouraged to see outside of my own situation, and practice empathy for those around me.And as the years go along, I’m increasingly aware of how this holiday season is a time of joy for...
Will Your Parma Company Be Giving Year-End Bonuses?

Will Your Parma Company Be Giving Year-End Bonuses?

The plot to one of the most iconic Christmas movies of all time, Christmas Vacation, centers on one holiday hope: the year-end bonus.Clark Griswold, as “the last true family man”, decides he will use his promised year-end bonus to install a pool in his...